ITVARNews

S.V. Electronic plans retail outlet

Posted Wednesday, May 03, 2006 By Deepti Jain

Hyderabad based corporate partner and distributor S.V. Electronics, is planning to expand itself by opening two new retail outlets in Hyderabad by the June end. The company has the partnership of the brands like HP, IBM and Acer and does the distribution of Sony IT products, Microsoft peripherals and AOC monitors.

Speaking to it VAR news, Director, S.V. Electronic, Vaketeshwar Rao, informed, "We already have four branches in Hyderabad and now opening two new retail outlets in Vijaywada and Tirupati. These retail outlets will showcase all Sony and Microsoft products along with AOC monitors."

The company previously had the channel strength of 85 dealers all over AP but it has appointed some more partners in April 2006. As Rao puts it, "We have appointed 300 Dealers in AP for our new retail showrooms as well as to increase our reach to the end-customers."

It is experiencing annual sales of about 41 Crores with 30 percent growth but now targeting 80 Crores with almost 100 percent growth in 2006-07 with these outlets. HP and IBM are two main brands, which the company is currently focusing. As far as segment is concerned it only focuses on end-customers through channel distribution.

Employee’s efforts and director’s support are the two main factors behind the successful performance of the company.