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Posted on January, Tuesday 20, 2009 By Jessy Shibu
Exclusive schemes for buyers, more than 100 stalls, participation of all major brands, seminars on the technology, magic shows were other attractions of the BITOAA expo in Bhopal.
IT&Office Automation Fair 2009, the maiden expo of Bhoj Information Technology&Office Automation Dealers Association (BITOAA), which was conducted from 3-11 Jan 2009 in Bittan Market Ground, Bhopal, concluded successfully. Around four lakh visitors attended the show and the most sold products in the fair were laptops of HP, Compaq, Dell, Lenovo and security products. The objective of organizing this fair was to bridge the gap between the companies and the customers of all segments. Apart from the trade which is the default integral part of every fair, the intension is to educate their prestigious customers about the changes happening in the IT industry. "We are very happy to convey our customers that our association members are the correct source to procure these equipments rather than buying it from any other source," told Ashish Jain, President, BITOAA, proudly. The most important objective was to create the brand image of BITOAA as a
hallmark of quality product and services which directly implies the brand image of each and every member associated with BITOAA. "Now after the grand success of IT & OA Fare, BITOAA is known to every computer user of Bhopal," Ashish said. As the basic cost of stall has been kept on very lower for the members, the participation was tremendous and the members were decorate their stalls and demonstrate their products very attractively. Exclusive schemes for buyers, more than 100 stalls, participation of all major brands, seminars on the technology, magic shows were other attractions of the fair. Participants were also enjoyed the great foot fall during the whole days of the fare. More peoples are interested to know about the new upcoming models of laptops and security devices. "We have succeed in our motive to create awareness and sales during the recession period for IT products in customer, participation of maximum members in I
T & OA fair with their products and aware Bhopal community with latest IT updates," Ashish told. As a concluding note, Ashish told, "This show helped all of us to uplift the channel health which is a great concern and awareness and education among the customers."
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