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EMC Expands EMC World

Posted on May, Friday 25, 2007 By itVARnews Staff

EMC outlines future of content management and archiving at EMC World.



EMC Corporation, the world leader in information infrastructure solutions, announced the expansion of EMC World to include Momentum, EMC's annual content management user conference. During the opening keynote address, Balaji Yelamanchili, EMC's Senior Vice President and General Manager of Content Management, and Whitney Tidmarsh, Vice President of Marketing for Content Management, will outline how EMC is driving innovation and change in the enterprise content management (ECM) market.

The keynote presentation will focus on the evolution of enterprise content management – from information silos to virtualized repositories that can manage and access information within and outside any enterprise environment. Additionally, Yelamanchili and Tidmarsh will describe the four key pillars that will define the next phase of ECM, including: a Web 2.0 user experience that is highly customizable, configurable and allows for easy integrations with information streams inside and outside

the company; a focus on intelligence and analytics across all types of content and business processes; an extremely scalable standards-based SOA infrastructure that can manage content inside and outside a repository; and the broadest content lifecycle support.

"The future of content management is no longer just about securing, accessing and storing content," said Yelamanchili. "It is about driving new levels of collaboration and knowledge management through deriving more intelligence and context with information. It is also about managing all types of business processes and allowing connections to be made within and across different business environments. As a leader in ECM, EMC is in a great position to drive innovation in these key areas."

Yelamanchili and Tidmarsh will also discuss how EMC delivers full information infrastructure behind business applications, enabling customers to holistically plan technology purchases, application deployments and architectures to a

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