Sun launches new video delivery over IP platform

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Nortel joins Sun for system unveiling at New York's Tribeca Film Festival.

Sun Microsystems, Inc. introduced the Sun Streaming System - the industry's first massively scalable and cost-effective video delivery platform for cable and telecommunications operators, which helps operators increase subscriber revenue by offering new video-based services and personalized, unique video streams to each consumer.

Unveiled at the 6th annual Tribeca Film Festival in Lower Manhattan, a world-class venue for the international film community to demonstrate the power of film, the system leverages the Solaris 10 Operating System (OS) to deliver the highest video streaming capacity in the industry by enabling cost-effective personalized video delivery over existing optical network infrastructure -- consequently reshaping the economics and quality of video delivery services.

Designed by Sun co-founder Andy Bechtolsheim, Sun's cutting-edge system design enables the Sun Streaming System to support up to 160,000 simultaneous, unique video streams at the rate

of 2Mbps and a price of less than $50 per stream for complete video headend -- which is approximately 10 times the streaming capacity of competitive platforms. Thirty-two integrated 10 Gigabit Ethernet optical networking ports combine multiplexing, switching and routing all in one high-density video-streaming package.

"Video on demand and IPTV are expected to become widely available by 2010," said Chief Architect and Senior Vice President, Sun Systems Group, Andy Bechtolsheim. "The Sun Streaming System's revolutionary design allows operators to capitalize on that market opportunity and deliver unique content and relevant advertising to each subscriber, increasing revenue for operators and advertisers. As the first industry solution to offer 160,000 video streams per switch, it is also the industry's most scalable and cost-effective solution. We are extremely excited to see where the industry will go with this new architecture."

The Sun Streaming System is an integrated p