Interview

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Analysis

Understanding the V-Word...

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Schemes

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Products

Moninder Jain, Country Manager, Logitech India

Posted on May, Thursday 26, 2005 By Moninder JAin

“The biggest challenge for any vendor and all channel partners is to keep driving up the Average Selling Prices by delivering better value to customers.

“The biggest challenge for any vendor and all channel partners is to keep driving up the Average Selling Prices by delivering better value to customers. We are now planning to duplicate the phenomenal success and acceptance of cordless products in the European market, here in India. So we have put together a unique program –a combination of an awareness drive along with a promotion to get the customers convinced that cordless is the way to go.”

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