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YOU Broadband Ties-Up with Zapak Digital

Posted on August, Wednesday 17, 2011 By itVAR News Network

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Citigroup Venture Capital International majority owned YOU Broadband & Cable India Limited, one of the country’s leading broadband service providers, has announced its association with Zapak Digital Entertainment Limited, India’s largest gaming company to provide World’s best full version PC games to its customers.

Through this association, YOU Broadband customers will get access to Zapak Plus, the recently launched subscription based gaming serviceby Zapak. The service includes two plans – 3 month Gold Pack at a price point of Rs 297 and 1 month Gold Pack at a price point of Rs 99.

As an introductory offer YOU Broadband customers will get the 3 month Gold Pack at a special price of Rs 249. This offer is valid till August 31, 2011.

E.V.S. Chakravarthy, CEO & MD, YOU Broadband & Cable India Limited said, Broadband will herald the next big revolution in the country. With rising broadband adoption, the challenge for service providers is to make the user experience exciting.

Games along with other value added services allow users to explore the exciting world of broadband. Our association with Zapak is a step in this journey of exploration, which we believe our customers will enjoy as it offers an incredible number of latest games from different genres.”

He further added, “It has always been our endeavour to provide the best in class offerings that delight our customers thereby enabling them to continue with our services. Zapak and YOU Broadband complement each other with their quality offerings to a common audience. Our high speed broadband plans will certainly enhance our customers’ gaming experience.”

Commenting on the association, Chirag Shah, VP, New Business, Zapak said, “Zapak Plus, our subscription based service offers world’s best PC titles to the users. With this association with You Broadband we are looking at extending the reach of the service to broadband users and provide them with more and better content to access. Gaming is a popular choice amongst

broadband users and with increase in adoption of broadband in India we believe this association will offer great value for money to the users.”

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