VP Sajeevan, Director-CSP Division, Canon on Growth plans and Strategic moves of the company…

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Jalaj Roy Choudhury talks to VP Sajeevan, who is responsible for company’s brand building, developing IT product group and channel infrastructure in India.

Strengthening its pan-India presence with the launch 15 new products, Canon India is bullish on India market for its future growth. Further to this, these newly launched printers are enabled with Wi-Fi facility. Jalaj Roy Choudhury talks to VP Sajeevan, Director - CSP Division, Canon, who is responsible for companys brand building, developing IT product group and channel infrastructure in India. Apart from this he is also responsible for building exclusive channel network for IT products across the country and bringing consistency in IT business.

In an exclusive interview with IT VAR News, he shared his views about companys growth, strategic plans of the company in the market.

Jalaj Roy Choudhury: Which are the latest products, services and solutions that you are offering in the Printing Segment?

VP Sajeevan: Canon\'s CSP division has launched 15 new products that includes:

* 2 Single Function Laser Printers,
* 3 i

nkjet AIOs,
* 2 inkjet SFPs,
* 1 laser AIO,
* 1 scanner and 6 projectors.

These new products expand our range to 82 IT peripheral products in printing division. At present, the printing division enjoys a market share of 34.5% in the laser printer market across single function and multi function printers.

JRC: Recently you have launched various printers and all of them are Wi-Fi enabled. What compelled you to switch to this Wi-Fi platform?

VPS: These days most of the Indian homes have multiple PC/Laptops with wireless ability and are increasingly becoming WiFi enabled. Infact, now all the laptops that are shipped to India have Wi-Fi as a standard feature. In such an environment, Wi-Fi printers allow consumers to print from anywhere, whether it is from their home or office. This explains our gradual demand driven shift, towards Wi-Fi technology for our PIXMA printers.

JRC: Which are the technologic