Jeremy Cooper, VP, Marketing , Salesforce on Latest CRM solutions offerings, future plans and much m

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Being the Vice President of Marketing for Asia Pacific, Jeremy Cooper oversees the development and execution of salesforce.coms regional market development strategy in the companys fastest growing region worldwide.

In an interaction with Jalaj Roy Choudhury, Jeremy provided an insight to Salesforces latest CRM solutions offerings, about segments targeted by the Company, Companys future plans and much more. Following are the excerpts.

ITVN: Kindly shed some light on Salesforce CRM solutions that you are offering?

JC: Our portfolio of Salesforce CRM applications has revolutionized the way companies collaborate and communicate with their customers across functions like sales, marketing and service. Most companies do not have the luxury invest and make large capital purchases such as for data centers, hardware, and business software applications. Instead, they are turning to Cloud Computing, which requires no capital investments, and follows

a pay-as-you-go subscription model for enterprise applications. Companies like salesforce.com are leading the way with cloud applications for CRM and custom applications that are developed on the Force.com platform.

We have 3 \\\"clouds\\\" that we offer to customers: Sales Cloud, Service Cloud, and Custom Cloud.

Sales Cloud

The Sales Cloud delivers the next generation of collaboration between sales and marketing across the enterprise. When sales, marketing and partner organizations collaborate, everyone is connected to the best information, best content, best strategies and best practices across the entire enterprise - helping companies close more deals and grow their business. The Sales Cloud gives business users the ability to tightly manage and integrate their sales process and marketing spend. Best of all it\\\'s all delivered in the cloud on the Force.com platform, so there is no hardware, software or datacenter equipment to purchase