Opportunities in Selling LCD Monitors in UP Market

• Email
• Print
• ( 0 )
• 

With more and more consumers preferring LCD monitors, the India’s northern state of Uttar Pradesh is witnessing an overwhelming demand for this product.

With more and more consumers preferring LCD monitors, the Indias northern state of Uttar Pradesh is witnessing an overwhelming demand for this product.

Over the years, the demand for heavy, box typed and space consuming monitors has drastically gone down. Sleek, compact and lightweight LCD monitors have fast replaced the CRT ones. According to the channel partners, higher resolutions, enhanced picture quality, full HD screens are some of the features driving the sales of the LCD monitors. Seeing the tremendous marketing opportunity in this domain, vendors are adopting aggressive strategies to tap the maximum share of the pie. Some of these strategies include incorporating latest and innovative features, technologies and offering innovative schemes to the consumers.

We at ITVN surveyed the Uttar Pradesh market to get an insight of the LCD monitor market in this part of the country.

Ravindra Kumar Gupta, Branch Manager, Zebronics, Luc

know commented, According to me Samsung & LG LCD monitors is the best when it comes to quality and performance. Moreover these brands have a very good presence in the market. However there are other semi-branded companies also engaged in the manufacturing of LCD monitors, which are doing good business.

Speaking on the demand of the CRT monitors, Gupta informed that the demand for the CRT monitors has gone down immensely and the only demand that is left is basically from PC up-gradation market and that too is diminishing at an alarming rate.

On being questioned about the segments generating demand, he said, The demand is uniform from all the segments including from Corporates, SMBs and end consumers. The future of LCD monitor market seems very bright with extensive growth and a huge market opportunity as the technology is constantly and continuously progressing.

Presenting his opinion, Santosh Dixit, owner of VS2 Infosys

and a dealer of LCD monitors in Lucknow said, According to me Samsung is the best brand because of its high demand, good performance and good after sales service support. Talking about the CRT monitor market, he informed that the CRT monitors are not in demand at all, in terms of percentage only 10 percent of CRT monitor market is left and that to declining and in fact most of the monitor companies have stopped manufacturing CRT monitors. When asked about the verticals from where the demand is coming from, he added, These days the demand is mostly from the SMB segment, though the demand is also good from the end consumers. The LCD monitor market is will keep on flourishing because these days everyone is opting for a wider experience and good picture resolutions, which are the features of LCD monitors.